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Agenda-setting intelligence, analysis and advice for the global fashion community.

Is This Luxury’s Watershed Moment in India?

Brands like Dior and Valentino are banking on India’s high growth potential, but it will take more than dazzling shows and sleek stores to compete with local designers and turn this complex market into a major revenue source.
Christian Dior presented its 2023 pre-fall collection at the Gateway of India monument in Mumbai on Mar. 30.
Christian Dior presented its 2023 pre-fall collection at the Gateway of India monument in Mumbai on Mar. 30. (Thomas Chéne & Gupta Niveditaa)

Christian Dior will stage a fashion show in Mumbai today, presenting a collection of lavish garments referencing, among other things, traditional Indian silhouettes and embroidery made by local artisans.

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